ActiveLab Live!

Where physical activity meets technology


ActiveLab Live! is the UK’s first innovation marketplace, where senior health and fitness sector decision-makers, entrepreneurs and influencers, will gather to redefine physical activity and get more people, more active.


9:00 – 16:15, Wednesday 15th March 2017

The Crystal, Royal Victoria Dock, E16, London, UK


ActiveLab Live! Host
Keynote Speakers

Kate Russell, Presenter, BBC Click
Journalist, reporter and author, Kate has been writing about technology and the Internet since 1995. Appearing weekly on BBC technology programme Click she also speaks regularly at conferences and lectures in schools and universities inspiring the next generation of technologists. She has regular columns in National Geographic Traveller magazine and BBC Focus magazine, and her website, , won the 2015 UK Blog Awards for best individual digital and technology blog. In June 2015 she was voted the 25th most influential woman in UK IT by Computer Weekly magazine. Kate is also a prolific speaker, commentator and facilitator on the technology scene.

Bas Lansdorp, Co-Founder & CEO, MarsOne
Bas Lansdorp is a born entrepreneur with a passion for ambitious projects. He is co-founder and CEO of MarsOne, the Dutch foundation that aims to land the first humans on Mars in 2027. Lansdorp sold part of his shares in his former company to finance the start of MarsOne. Now, only five years later, Mars One is one of the established names in the world of space exploration. MarsOne is currently supported by and partnering with people and organisations such as NASA’s former chief technologist, a Nobel Prize Laureate, an astronaut and the University of Twente. MarsOne has contracted established aerospace suppliers like Lockheed Martin. One of the reasons for the success of Mars One is Lansdorp’s enthusiasm, which he transfers to any audience in a contagious way.

Jonathan MacDonald, Founder, Thought Expansion Network
Jonathan MacDonald is the founder of the Thought Expansion Network and an internationally renowned speaker. He is one of the few people that companies, including Google, Apple, P&G, Unilever, Nestlé, Microsoft and IKEA, trust to challenge their thinking and provide new perspectives and avenues of thought, particularly on the topics of disruptive innovation, future trends and how to use change to fuel outstanding business and personal success. Jonathan has been creating and advising businesses for over two decades, and his various accomplishments include Ministry of Sound’s digital strategy, launching a Sky TV channel and becoming the youngest ever Chairman of the British Music Industries Association.

The Agenda
Registration and networking (teas and coffees will be served)


ActiveLab Live! Host: Kate Russell, BBC Tech; Click


Steven Ward, Executive Director, ukactive
Introduction: We are Tech Nation


MB Christie, COO, Tech City UK

The UK’s innovation and entrepreneurial credentials are well established. MB will share the latest insights on the UK’s digital technology and how it is driving productivity and growth, transforming our daily lives and redefining the way we do business.


Embrace change, drive opportunity


Keynote: Jonathan MacDonald, Founder, Thought Expansion Network
Advisor to Google, Apple, Nestlé, IKEA, P&G & Unilever
As opening keynote for the day, Jonathan will challenge the room to take a step back and explore the potential for societal change that the digital and technological landscape creates. Discover what disruption really means, the realities of doing business in a fast-paced and relentless world of change and how to harness technology to transform the way people get active.
Networking Break & The Innovation Lounge


Breakout Sessions


Breakout 1: Panel: Gaming – out of the basement and into the mainstream?  There is a global and growing audience for live competitive virtual games and immersive experiences. This panel brings together experts from the worlds of gaming, immersion and mixed reality. Learn from successes within the gaming industry, why immersive experiences can encourage physical activity and how the rise of the gamification of exercise and e-sports can be used as tools to drive engagement.
Panel Chair; Matt Merrick, Board Member, ukactive
Tom Halls, Chief Digital Officer, NGR E-Sports
Rick Gibson, Director, Games Investor Consulting
Amelia Kallman, Global Head of Innovation, Engage Works
Ben Barker, Co-Founder & CEO, Run an Empire
Isabel van De Keere, Founder & CEO, Immersive Rehab
Breakout 2: Panel: The rise of generation health
Access to technology, connectivity and education in an age of big data, artificial intelligence and smartphone means that people will be empowered to integrate their health and wellbeing into their workplaces and social lives. This panel discussion will look at how we start to make progress globally and to create a generation where active health and wellness is a way of life.
Panel Chair: Kate Russell, Presenter, BBC Click
Jonathon MacDonald, Founder, Thought Expansion Network (& Advisor to Google, Apple, Microsoft)
David Browning, Managing Director MediCity UK / Senior VP, Innovation & Development, BioCity
Stuart Brown, Founder, Fit Tech Collective
Una Du Noyer, Strategic Technology Consultant, formerly of IBM

Breakout 3: The Innovation Lounge, Meet the Disruptors
Immerse yourself in the latest innovations from the pioneering ActiveLab accelerator. Founders of businesses selected to ukactive’s ActiveLab will showcase the products and services that are revolutionising how people
Tapping into Innovation


Keynote: Una Du Noyer, former Strategic Technology Consultant, IBM

In the race to innovate, established companies need to stay relevant in rapidly changing times. Successful companies young and old are realising that industries are disrupted and fundamentally transformed by new technologies. Join Una Du Noyer as she breaks down the innovation buzzword to share insights on how corporations can implement technology strategies and fuel their internal innovation agendas and bring their boards and shareholders with them.

 Networking Lunch 

Breakout Session 


Breakout 1: Panel: Collaboration – the secret to surviving disruption
Today, there is no one giant in the disruption space, businesses are experiencing death by a thousand cuts from innovators in multiple sectors. You’ve heard the call to arms from Mass Challenge on working in partnership with startups. But how do you tell a frog from a prince? This panel will discuss their experiences with corporate innovation, working with start-ups and the secrets to success.
Panel Chair: Steven Ward, Executive Director, Steven Ward
Claire Vyvyan, Senior Vice President and General Manager, Commercial Business, Dell EMC
Simon Miller, Head of Marketing – Proposition & Experience, AXA PPP Healthcare
Oleg Fomenko, Co-Founder & CEO, SweatCoin

Breakout 2: Panel: The true potential of technology to create behaviour change
With the quantified self and the internet of things, technology is creating unprecedented opportunities to encourage, enable and empower more sustainable behaviours. This panel will discuss how using behavioural insights, it’s possible to highlight the bottlenecks, drop out points and achilles heels of traditional behaviour change efforts and apply the unique possibilities of technology to these specific challenges.
Panel Chair: Jez Groom, CEO, Cowry Consulting
Charlotte Bearn, Head of Start Up Ventures, Behavioural Insights Team
Lara Clements, Audience & Evaluation Lead, Wellcome Trust
Jonathon Monks, Director EMEA, MyZone
Mark Hutcheon, Head of Communications, Samsung Europe

Breakout 3: The Innovation Lounge, Meet the Disruptors
Immerse yourself in the latest innovations from the pioneering ActiveLab accelerator. Founders of businesses selected to ukactive’s ActiveLab will showcase the products and services that are revolutionising how people get active and driving growth in the market.
The Pitch


Kate Russell & ActiveLab Companies

High octane session where the ActiveLab innovators will pitch their product. Moderated by a panel of founding partners ukactive, Tech City UK and AXA PPP Healthcare it will ultimately be you – the audience – who will cast the vote that decides who will win the ActiveLab acceleration prize.

Networking Break & Innovation Lounge


Only a Mars trip away…


Keynote: Bas Lansdorp, Co-Founder & CEO MarsOne, plus Q&A with Kate Russell

2027, the first humans will land on mars. As CEO of Mars One, Bas will share his passion for ambitious projects, and how space exploration can be such a tangible adventure. This inspirational keynote will explore the mission that aims to bring together people from across the globe, and how we can harness this as inspiration to get the nation active. If building a colony on Mars lies within our reach, solving inactivity does too.



Steven Ward, Executive Director, ukactive
Where physical activity meets technology
Who will you hear from? Hear from advisors to some of the world’s largest innovators; Google, Apple, Microsoft and more, as we look at ways to embrace innovation as a tool to solve business issues, create sustainable relationships with consumers and get more people active. You will also see exclusive pitches from the ActiveLab innovators.

What will you take-away? Gain a practical understanding of how you can use technology and data to transform your business. Connect with entrepreneurs and influencers to explore game-changing products. Understand how technology and innovation can be used as a tool to get people active.

Who will you meet? Over 250 senior decision makers; CEOs, CIOs, COOs, FDs, MDs, government stakeholders, corporates, investors, entrepreneurs and tech influencers and media. The ukactive CEO Forum will also take place as a fringe event, with the sectors most influential stakeholders in attendance throughout the day.

What will the day look like? ActiveLab Live! is a full day of thought provoking keynotes, panel discussions, interactive workshops and demonstrations from game changing innovators. The conference will be followed by an exclusive drinks reception.

ActiveLab – The Programme The ActiveLab programme will culminate in ActiveLab Live! here, ActiveLab companies will showcase their products and take part in a series of live pitches, with the winner receiving the top prize of a premium accelerator toolkit to fast-track their winning concept.

Recommended Accommodation

Good Hotel LondonWestern Gateway, Royal Victoria Dock, E16 1FA
Phone: 0203 637 7401, Email:

Crowne Plaza HotelRoyal Victoria Dock, Western Gateway, E16 1AL
Phone: 0207 055 2000, Email:

Holiday Inn ExpressRoyal Docks1 Silvertown Way, Canning Town, E16 1EA
Phone: 0207 540 4040, Email:


The Crystal, 1 Siemens Brothers Way, London E16 1GB

Nearest Station: Royal Victoria DLR station (Zone 3), 3min walk
From Central London, take the eastbound Jubilee Line and change onto the DLR at Canning Town taking the Beckton line. Royal Victoria Station is the first stop.